Liuva Roost Photography & Design

For this brand, I developed a full visual branding redesign to reflect the studio’s artful, heirloom-quality portraits. The new look pairs clean serif typefaces with a warm, earthy palette to feel modern, approachable, and timeless. A hand-drawn flower icon was created to evoke nature and complement the emotional, whimsical storytelling inherent in the photography. Every element—from logo to color palette and typography—was thoughtfully crafted to highlight the portraits’ soulful artistry and communicate the brand’s values of authenticity, craftsmanship, and lasting emotional impact. Explore the full experience at www.lroostphotoanddesign.com.