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The Obvious Web Package
Your brand deserves a website that finally says it clearly.
Kathie Gambale sitting cross-legged with a laptop
Graphic Illustrations

Your website should be the reason people trust you, not the reason they hesitate.

You've already done the hard part, building a brand people believe in. But if your website hasn't caught up, it's quietly working against everything else you've built.

 

Sound familiar? Here's what that actually looks like:

You have a website, but it's not bringing in clients.

It looks dated, DIY, and doesn't match the quality of your work.

People visit, but don't reach out, and you're not sure why.

You're proud of your Instagram. Your website? Not so much.

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Laptop with Wix platform on screen in edit mode

A brand only does its job if everything people see reflects it, and that includes your website.

You didn't rebrand just to keep using the same outdated site underneath it. Your website should be doing the same work your brand identity does: building trust before anyone talks to you.

Already have a brand you love, or just finished one with me?

Let's talk about what your website needs to catch up.

 HOW IT WORKS 

No guesswork, no blank page. We build your website around the brand you already have.

STEP 1:
Get Clear First

Before a single page gets designed, we nail down exactly what your site needs to say, and who it needs to say it to.

STEP 2:
Bring It to Life

Your site takes shape around that direction, built and designed in Wix so it's structured and polished, not eventually.

STEP 3:
Go Live, Own It

Your site launches, and you walk away with a 1:1 walkthrough so you actually know how to run it yourself, not just hope you remember.

Here's exactly what you're getting

in the Obvious Web Package...

A strategy session before a single page gets built

A dedicated call to align on your business, goals, audience, and what your site actually needs to do, so nothing gets designed on guesswork.

A sitemap and creative direction you approve first

Your site's structure is presented and signed off before wireframing even starts, so you always know where things are headed.

A complete custom build in Wix

Fully designed and developed around your brand, mobile responsive and tested across devices, built to convert instead of just to look good.

Your brand, built into the site

If you already have brand guidelines, your logo, colors, and fonts get

built into a Wix style guide so your site matches perfectly. If you don't

have full guidelines yet but have a logo, I'll choose colors and fonts

that work with it and build those into your style guide instead. Either

way, future updates you make yourself stay on-brand automatically.

SEO foundation and full integration

Meta titles, descriptions, alt text, and properly named URLs, plus Google Analytics, your Google Business Profile, and any other tools your site needs connected.

A live walkthrough, not a file dump

A 1:1 CMS training call so you actually know how to run your own site, not just hope you remember.

Laptop with Figma wireframes on screen
Graphic Illustrations

The Obvious Web Package is NOT for everyone, and that's okay.

It's not the right fit if you're looking for a quick template swap with no strategy behind it, want a fully custom brand identity built from scratch as part of this package (that's what The Obvious Choice™ is for), or need the cheapest and fastest option out there. But if you're ready to invest in a strategic site, not just pretty, and want to walk away actually knowing how to run it yourself, you're exactly who this was built for.

Don't just take my word for it.

Most of these clients came to me for a logo. They left with a brand.

FAQs

Got questions? I've got answers.

 P.S. Need the brand before the website?

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